segment

JSON twin: https://www.healthaidb.com/software/segment.json

Company Name

Twilio

Product URL

https://segment.com/

Company URL

https://segment.com/

Categories

Summary

Twilio Segment is a customer data platform (CDP) that unifies patient, member and clinician data to create real‑time, identity‑resolved profiles and activate personalized healthcare journeys in a HIPAA‑eligible manner.

Description

Segment (by Twilio) collects, cleans, unifies and routes healthcare data from web, mobile, apps, support and offline systems into a central CDP. It provides identity resolution, real‑time profiles, audience building, journey orchestration (Twilio Engage), data quality/protocols, privacy screening for PHI/PII, and broad connectors (warehouses, analytics, CRM, marketing and BI) with enterprise security and HIPAA‑eligibility (BAA available).

Api Available

yes

Certifications

Company Founding

2011

Company Offices

Compliance

Customers

Data Residency

Regional Segment (supports regional hosting / US and EU regional options)

Data Standards

Deployment Model

Features

Id

P1480

Integration Partners

Integrations

Languages Supported

Last Updated

2025-09-07

License

commercial proprietary

Links

Market Segment

Optional Modules

Os Platforms

Pricing Details

Free account / demo available; paid subscription tiers and usage‑based plans; enterprise pricing and dedicated plans for HIPAA available — contact vendor for quotes and BAA details.

Pricing Model

subscription

Privacy Features

Ratings

Regions Available

Release Year

2011

Security Features

Specialties

Support Channels

System Requirements

Target Users

Training Options

Type

product

User Reviews

Version

1.0

Canonical JSON

{
  "company_name": "Twilio",
  "company_url": "https://segment.com/",
  "company_offices": [
    "United States",
    "Ireland",
    "United Kingdom",
    "Canada",
    "Australia"
  ],
  "company_founding": "2011",
  "product_url": "https://segment.com/",
  "categories": [
    "administrative",
    "analytics",
    "data-integration",
    "customer-data-platform"
  ],
  "market_segment": [
    "enterprise",
    "smb"
  ],
  "links": [
    "https://segment.com/",
    "https://segment.com/customer-data-platform/",
    "https://segment.com/security/",
    "https://segment.com/trust-center/",
    "https://segment.com/docs/",
    "https://segment.com/pricing/",
    "https://www.twilio.com/en-us/press/releases/twilio-acquires-segment",
    "https://www.g2.com/products/twilio-segment/reviews",
    "https://www.capterra.com/p/150621/Segment/"
  ],
  "summary": "Twilio Segment is a customer data platform (CDP) that unifies patient, member and clinician data to create real‑time, identity‑resolved profiles and activate personalized healthcare journeys in a HIPAA‑eligible manner.",
  "description": "Segment (by Twilio) collects, cleans, unifies and routes healthcare data from web, mobile, apps, support and offline systems into a central CDP. It provides identity resolution, real‑time profiles, audience building, journey orchestration (Twilio Engage), data quality/protocols, privacy screening for PHI/PII, and broad connectors (warehouses, analytics, CRM, marketing and BI) with enterprise security and HIPAA‑eligibility (BAA available).",
  "target_users": [
    "clinicians",
    "care managers",
    "health system administrators",
    "marketing teams",
    "product teams",
    "data engineers",
    "data analysts",
    "IT/security teams",
    "payers",
    "digital health teams"
  ],
  "specialties": [
    "population health",
    "telehealth/digital health",
    "health plans / payer solutions",
    "patient engagement",
    "care management",
    "life sciences / research"
  ],
  "regions_available": [
    "United States",
    "Canada",
    "United Kingdom",
    "European Union",
    "Australia",
    "India",
    "Global"
  ],
  "languages_supported": [
    "English",
    "Spanish",
    "French",
    "German",
    "Portuguese",
    "Japanese"
  ],
  "pricing_model": "subscription",
  "pricing_details": "Free account / demo available; paid subscription tiers and usage‑based plans; enterprise pricing and dedicated plans for HIPAA available — contact vendor for quotes and BAA details.",
  "license": "commercial proprietary",
  "deployment_model": [
    "SaaS"
  ],
  "os_platforms": [
    "Web",
    "iOS",
    "Android"
  ],
  "features": [
    "Real-time event collection (Sources)",
    "Destination routing (300+ destinations)",
    "Unified customer profiles (Profiles / Unify)",
    "Identity resolution",
    "Warehouse & data lake syncs (BigQuery, Snowflake, Redshift, Databricks)",
    "Reverse ETL",
    "Functions (custom pipeline transforms)",
    "Privacy Portal (PII detection & controls)",
    "Schema controls and tracking plan enforcement (Protocols)",
    "Auditing and audit logs",
    "Journeys / Audience activation (Twilio Engage)",
    "Monitoring & alerts",
    "Data encryption for selected fields",
    "Data export and storage destinations"
  ],
  "optional_modules": [
    "Twilio Engage (journeys, campaigns, audiences)",
    "Unify / Profiles Sync",
    "Regional Segment (data residency controls)",
    "Reverse ETL premium connectors",
    "Advanced Functions (serverless transforms)"
  ],
  "integrations": [
    "BigQuery",
    "Snowflake",
    "Amazon Redshift",
    "Databricks",
    "Salesforce",
    "Braze",
    "Google Analytics",
    "Mixpanel"
  ],
  "data_standards": [],
  "api_available": "yes",
  "system_requirements": "",
  "compliance": [
    "HIPAA (HIPAA-eligible workspaces / BAA available)",
    "GDPR",
    "SOC 2 Type II",
    "ISO 27001",
    "ISO 27017",
    "ISO 27018"
  ],
  "certifications": [
    "SOC 2 Type II",
    "ISO 27001",
    "ISO 27017",
    "ISO 27018"
  ],
  "security_features": [
    "TLS in transit",
    "Encryption at rest (customer data)",
    "Field-level data encryption for destinations",
    "Role-based access control / fine-grained permissions",
    "Single Sign-On (SSO) / SCIM",
    "Multi-factor authentication (MFA)",
    "Audit trails/logging",
    "Vulnerability disclosure & bug bounty program"
  ],
  "privacy_features": [
    "Business Associate Addendum (BAA) for HIPAA",
    "Data Processing Agreement (DPA)",
    "Standard Contractual Clauses (SCC) for EU transfers",
    "Privacy Portal (PII detection, deletion & suppression)",
    "Configurable data encryption for sensitive fields",
    "Consent management controls"
  ],
  "data_residency": "Regional Segment (supports regional hosting / US and EU regional options)",
  "customers": [
    "Domino's",
    "Fox",
    "Fender",
    "AB InBev",
    "JP Morgan Chase",
    "Vacasa",
    "MoneyLion",
    "Calendly",
    "GoodRx",
    "Farmers Insurance",
    "Pharmapets",
    "Sotheby's",
    "Yesware",
    "Yara International",
    "Volleyball World",
    "Vista",
    "Univision",
    "The RealReal",
    "Rocket Mortgage",
    "Pura",
    "Luisaviaroma",
    "Camping World",
    "Flipster",
    "Nexo",
    "Tradesy"
  ],
  "user_reviews": [
    "Powerful for collecting and routing customer data across many tools, made our analytics consistent.",
    "Steep learning curve and some initial setup pain, but very flexible once configured.",
    "Excellent integrations — reduced engineering time to send data to warehouses and analytics tools.",
    "Occasional API/documentation gaps slowed rollout for complex use cases.",
    "Reliable for event capture; saved us significant time compared to building in-house."
  ],
  "ratings": [
    "G2: 4.2/5 (approx.)",
    "Capterra: 4.4/5 (approx.)"
  ],
  "support_channels": [
    "email",
    "chat",
    "phone",
    "ticketing",
    "community"
  ],
  "training_options": [
    "documentation",
    "webinars",
    "live_online",
    "professional_services",
    "developer_guides"
  ],
  "release_year": "2011",
  "integration_partners": [
    "Salesforce",
    "Google Analytics",
    "Mixpanel",
    "HubSpot",
    "Snowflake",
    "AWS S3",
    "Amplitude",
    "Braze",
    "Zendesk",
    "Marketo",
    "Shopify",
    "Google BigQuery",
    "Amazon Redshift",
    "Datadog",
    "Looker",
    "Tableau",
    "Segment Catalog (connectors)",
    "Stripe",
    "Adobe Analytics",
    "Microsoft Azure"
  ],
  "id": "P1480",
  "slug": "segment",
  "type": "product",
  "version": "1.0",
  "last_updated": "2025-09-07",
  "links_json": {
    "self": "https://www.healthaidb.com/software/segment.json"
  }
}