noom

JSON twin: https://www.healthaidb.com/software/noom.json

Company Name

Noom

Product URL

https://www.noom.com/lose-weight/

Company URL

https://www.noom.com

Categories

Summary

Noom is a psychology-first digital health platform for weight management and cardiometabolic care that combines daily lessons, behavior-change coaching, tracking tools and clinical programs (including GLP‑1 companion and Noom Med).

Description

Noom offers consumer and enterprise programs delivering evidence-based behavior change for weight loss, diabetes prevention, diabetes management, obesity care and mental well-being. Solutions include app-based daily lessons, AI-assisted food logging, activity/device integrations, one-to-one and group coaching, clinical oversight (Noom Med), CDC-recognized DPP, and employer/payer deployment options with medication access/SmartRx for GLP‑1 affordability.

Api Available

unknown

Certifications

Company Founding

2008

Company Offices

Compliance

Customers

Data Residency

Primarily US data centers; data may be stored/processed in other countries with contractual safeguards

Data Standards

Deployment Model

Features

Id

P1134

Integration Partners

Integrations

Languages Supported

Last Updated

2025-09-07

License

commercial, proprietary

Links

Market Segment

Optional Modules

Os Platforms

Pricing Details

Consumer subscription tiers (monthly/annual) with trial offers; Noom Med and employer/health-plan pricing by contract—contact vendor for enterprise pricing and benefits integrations.

Pricing Model

subscription

Privacy Features

Ratings

Regions Available

Release Year

2010

Security Features

Specialties

Support Channels

System Requirements

Target Users

Training Options

Type

product

User Reviews

Version

1.0

Canonical JSON

{
  "company_name": "Noom",
  "company_url": "https://www.noom.com",
  "company_offices": [
    "United States",
    "South Korea"
  ],
  "company_founding": "2008",
  "product_url": "https://www.noom.com/lose-weight/",
  "categories": [
    "patient-facing",
    "behavioral-health",
    "medication-management",
    "chronic-disease-management",
    "preventive-health"
  ],
  "market_segment": [
    "consumer",
    "enterprise",
    "health plans"
  ],
  "links": [
    "https://www.noom.com",
    "https://www.noom.com/about/",
    "https://www.noom.com/lose-weight/",
    "https://www.noom.com/med/",
    "https://www.noom.com/health/",
    "https://www.noom.com/press-and-media/",
    "https://www.noom.com/research/",
    "https://www.noom.com/careers/",
    "https://www.noom.com/noom-privacy-policy/",
    "https://www.g2.com/products/noom/reviews"
  ],
  "summary": "Noom is a psychology-first digital health platform for weight management and cardiometabolic care that combines daily lessons, behavior-change coaching, tracking tools and clinical programs (including GLP‑1 companion and Noom Med).",
  "description": "Noom offers consumer and enterprise programs delivering evidence-based behavior change for weight loss, diabetes prevention, diabetes management, obesity care and mental well-being. Solutions include app-based daily lessons, AI-assisted food logging, activity/device integrations, one-to-one and group coaching, clinical oversight (Noom Med), CDC-recognized DPP, and employer/payer deployment options with medication access/SmartRx for GLP‑1 affordability.",
  "target_users": [
    "consumers/patients",
    "clinicians/obesity specialists",
    "health coaches",
    "employers/HR benefits teams",
    "health plans/payers",
    "health systems/administrators"
  ],
  "specialties": [
    "weight management",
    "obesity care",
    "cardiometabolic health",
    "diabetes prevention (DPP)",
    "diabetes management",
    "behavioral health/stress management",
    "menopause/HRT support",
    "medication-assisted obesity care (GLP‑1 companion)"
  ],
  "regions_available": [
    "United States",
    "Germany",
    "Spain",
    "South Korea",
    "global/other markets (consumer app available in multiple countries)"
  ],
  "languages_supported": [
    "English",
    "German",
    "Spanish",
    "Korean"
  ],
  "pricing_model": "subscription",
  "pricing_details": "Consumer subscription tiers (monthly/annual) with trial offers; Noom Med and employer/health-plan pricing by contract—contact vendor for enterprise pricing and benefits integrations.",
  "license": "commercial, proprietary",
  "deployment_model": [
    "SaaS"
  ],
  "os_platforms": [
    "Web",
    "iOS",
    "Android"
  ],
  "features": [
    "Personalized behavior-change programs",
    "Daily bite-sized lessons",
    "One-on-one coaching",
    "Group support",
    "Food logging and calorie tracking",
    "Weight logging",
    "Water tracking",
    "Step/activity tracking",
    "Progress analytics and goal setting",
    "SOS plans and on-demand support",
    "Personalized meal/macros calculators",
    "Research participation / aggregated de-identified data use"
  ],
  "optional_modules": [
    "Noom Med (clinical/medical program)",
    "Menopause & HRT program",
    "Relieve Stress (mental health program)"
  ],
  "integrations": [
    "Apple Health / Apple Watch",
    "Google Fit"
  ],
  "data_standards": [],
  "api_available": "unknown",
  "system_requirements": "",
  "compliance": [
    "HIPAA (Notice of Privacy Practices present)",
    "GDPR (EEA/UK/Swiss rights described)",
    "CCPA/state privacy law disclosures (California and other US state notices)"
  ],
  "certifications": [],
  "security_features": [
    "Encryption in transit and at rest (described generally)",
    "Access controls / account credentials",
    "Audit/logging (privacy notice references disclosures/recordkeeping)",
    "Privacy Officer / designated contact"
  ],
  "privacy_features": [
    "Data access and portability requests",
    "Account deletion / data deletion requests",
    "Opt-out for research participation",
    "Choices for cookie/ads sharing (do-not-share/opt-outs)",
    "State/EEA rights handling and GDPR support"
  ],
  "data_residency": "Primarily US data centers; data may be stored/processed in other countries with contractual safeguards",
  "customers": [
    "Baptist Health",
    "Collective Health (partner)",
    "Accolade (partner ecosystem)",
    "Waltz Health (partner)",
    "Texas health system (unnamed case study)",
    "leading biotech company (unnamed case study)",
    "Employers using Noom for Work"
  ],
  "user_reviews": [
    "Customer service is poor and slow to respond.",
    "My coach felt automated and useless, like messaging a bot.",
    "Noom worked for me — I lost 20 pounds and kept it off for months.",
    "The food database is inaccurate and missing many entries.",
    "I received a partial refund after contacting support.",
    "App is easy to use for tracking and the lessons are helpful.",
    "Coaches sometimes don't respond for days.",
    "I liked the behavior-change lessons more than calorie counting.",
    "GLP-1 program experiences varied — issues with refills and coordination.",
    "Group/community support and accountability were valuable."
  ],
  "ratings": [
    "Apple App Store: 4.7/5 (aggregate, App Store listing)",
    "Google Play: ~4.2/5 (aggregate, Play Store listing)",
    "Trustpilot: 4.1/5 (Trustpilot company page)",
    "BBB: A+ accreditation (Better Business Bureau)"
  ],
  "support_channels": [
    "in-app coach messaging",
    "email support",
    "live chat",
    "telehealth/telemedicine (Noom Med)",
    "ticketing/helpdesk",
    "community groups/forums"
  ],
  "training_options": [
    "documentation/resources (Noom Help & Blog)",
    "webinars/online events",
    "live_online coaching (1:1 coaches and group coaches)"
  ],
  "release_year": "2010",
  "integration_partners": [
    "Collective Health",
    "Accolade",
    "Waltz Health",
    "SmartRx",
    "Acceleration Partners",
    "The Independent (content partner)"
  ],
  "id": "P1134",
  "slug": "noom",
  "type": "product",
  "version": "1.0",
  "last_updated": "2025-09-07",
  "links_json": {
    "self": "https://www.healthaidb.com/software/noom.json"
  }
}